October 23, 2018
· 8 min read
In the last article we talked about the anatomy of a killer offer, looked at examples of a great offer and what to consider for your own irresistible offer.
Read moreOctober 23, 2018
· 8 min read
Ads are the life blood of any business, no matter how big or small. Getting your message out in front of your audience is critical to maintaining a constant flow of customers and prospects through your pipeline. For most businesses, the biggest problem...
Read moreOctober 23, 2018
· 8 min read
The offer is the most important things in a marketing campaign. If you’re not communicating what you’re offering, if it’s not clear and if it’s something that no one wants, then no one is going to buy it or respond to your marketing or advertising....
Read moreOctober 23, 2018
· 8 min read
Facebook advertising has gained momentum as one of the most effective advertising platforms for businesses of all sizes. With over 2 billion users, half of whom actively using the site each day, businesses are foolish if they ignore the advertising power...
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Free ProposalOctober 2, 2014
· 5 minutes
Attracting your competition’s Twitter followers is one of the most cost effective ways of gaining customers, if you tweet. The fact that these Twitter users have a demonstrated interest in your competitors indicates that there’s a good...
Read MoreAugust 17, 2014
· 5 minutes
Twitter is a social media app that let’s people share info via tweets, 140 character (or less) messages. To increase your reach on Twitter, you want to accumulate as many followers are possible. A notable difference between Twitter and Facebook is how...
Read MoreJuly 12, 2014
· 5 minutes
While most people recognize LinkedIn as a great place to network to get jobs, many haven’t considered the power it has to land B2B leads. Since people list their job title and employer, it makes it easy to target people who fit your customer persona....
Read MoreJune 23, 2014
· 5 minutes
Facebook can be a great way to generate sales and leads for your business. It’s a completely different beast than many traditional marketing channels though. People are on Facebook as a leisurely activity usually. They aren’t necessarily...
Read MoreJune 5, 2014
· 5 minutes
Knowledge is power. There’s a reason why companies like Proctor and Gamble spend millions upon millions on conducting customer research. You don’t have millions and millions to spend like that, but that doesn’t mean that you shouldn’t do market...
Read MoreMay 30, 2014
· 5 minutes
Although many people may be turned off by receiving email from companies because some senders have overwhelmed inboxes mercilessly, the electronic form of communication still remains a good way for you to reach customers. Make sure that you receive the...
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